Hunting Field

This lifestyle brand is brave, bold & adventurous with a focus on simplicity, immaculate attention to detail & exceptional quality. When you walk into the shop, the experience is everything & every touch point is considered. We selected simple, elegant fonts giving Lizahn the freedom to expand & grow her brand however it evolves and complimented it with natural textures such as wood, leather & wool which can be seen throughout her boutique. The tagline “Get out of the ordinary” ties in perfectly with this brand’s sense of adventure & love the great outdoors. We introduced this theme throughout the branding with a constellation icon & brush lettered text – the perfect companions to our simple primary font.